Digital marketing isn’t about chasing trends—it’s about results. 🚀 In this episode of Business Ninjas, we sit down with Peter Platt, President & Founder of Accountable Digital, to uncover how businesses can cut through the noise and focus on what really matters: measurable success.

With over 30 years in the industry, Peter shares his expert insights on defining the right digital KPIs, cutting through vanity metrics, and leveraging AI without losing the human touch. He breaks down why clicks and traffic alone don’t drive business growth—and how real success comes from strategic, data-driven marketing that aligns with your unique goals.

Whether you’re a B2B company targeting a niche audience, a retail business looking to boost online sales, or a nonprofit wanting to maximize impact with Google Grants, this episode is packed with actionable strategies to help you thrive in today’s digital landscape.

🔗 Connect with Peter Platt & Accountable Digital:
🌐 Website: https://accountabledigital.com/
🔗 LinkedIn (Peter Platt): https://www.linkedin.com/in/psquared/
🏢 LinkedIn (Accountable Digital): https://www.linkedin.com/company/accountable-digital/
📘 Facebook: https://www.facebook.com/AccountableDigital/

📢 Tune in to our YouTube channel and discover how to turn your marketing into a measurable, results-driven strategy!

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